Reps in conversations, not in systems.
Pipeline doesn't stall because your reps aren't talented. It stalls because they spend more time in systems than with buyers. Swan eliminates the admin in between.
Trusted by revenue teams at
The bottleneck isn't more reps.
It's everything that happens between buyer conversations, eating the time that should be spent having them.
Rep time
Reps work systems, not buyers
Less than a third of the day goes to selling. The rest is logging calls, updating contacts and prepping meetings. You hired closers and made them administrators.
Momentum
Pipeline stalls between meetings
Follow-ups go out late, action items get missed, the next stakeholder never gets looped in. Warm deals go cold in the friction.
Speed
Every new play needs an ops sprint
A new segment or signal worth acting on means a scoping call, a build and a sprint. By launch, the moment has passed.
Visibility
You can't see where pipeline dies
Something breaks between the meeting and the close, and you find out at the end of the quarter. The friction is invisible until it's a miss.
Zero admin between every meeting.
Swan is the orchestration layer across your revenue org. It works autonomously between conversations, flags velocity drops before they become losses, and pulls humans in only when a human is needed.
The hour after every call.
- Notes typed into Salesforce by hand
- Follow-up goes out the next morning, or never
- The buying committee never gets looped in
- Stalled deals surface at quarter end
A stall caught. A deal saved.
Deal alert
ACME Corp: no activity in 18 days, and the champion changed.
This deal is stalling. Let me find the new champion and draft a way back in.
Enriched 3 contacts- Updated the CRM
- Set a task for day 5
Follow-up drafted for Marcus Bell, the new champion. Ready for review.
Pipeline work that runs without your reps.
The six workflows revenue teams build first.
Pre-meeting research & briefing
CRM history, news, LinkedIn activity and stakeholders in one clean brief. No one walks into a call cold.
Post-meeting follow-up
The moment a meeting ends: follow-up drafted, CRM updated, contacts enriched, next task created. Reps approve and move on.
Signal-based pipeline
Funding, hiring, intent and LinkedIn activity across your market. When an account moves, outreach launches before the window closes.
Inbound qualification & routing
Every inbound lead scored against ICP on arrival, routed with research attached. Reps work accounts worth their time.
Deal velocity monitoring
No activity, missed follow-ups, champion changes. Stalls get flagged with a re-engagement play drafted before the deal is gone.
Outbound campaign execution
Describe the play in plain English. From ICP-filtered account list to booked meetings, handled end to end.
Same headcount. More pipeline.
$1.8M
in pipeline attributed to Swan in four months, with 3× opportunity conversion.
>50%
of pipeline influenced by Swan, with speed to lead down from seven hours to five minutes.
FinoutBrian Hernandez, GTM Engineer10 hrs
of Sales Ops time saved every week, with 60% of recurring GTM requests self-served.
ReflectizDina Shkolnik, Sales Operations
“Love your product — the right combination of AI scale with human in the loop.”
Questions? Answered.
Can't find what you need? Ask Swan below. It's grounded in our docs, or talk to a human.
Talk to the teamWhat is AI GTM transformation?
The shift from a revenue org where reps live in systems to one where AI handles execution and reps focus entirely on buyers. Same headcount, dramatically more pipeline.
How does Swan eliminate admin work for reps?
Swan handles the tasks that happen between buyer conversations. It prepares the research and the brief before each call, drafts the follow-up from the call summary, updates CRM contacts, deal stages and activity, and creates the follow-up tasks. The rep approves; the rest runs without them.
Does Swan work with our existing stack?
Yes. Swan connects to the tools your team already uses and runs the work that falls between them. It reads and writes Salesforce and HubSpot, reads call summaries from Gong, enriches contacts from ZoomInfo and Apollo, sends through LinkedIn and connected inboxes, and routes alerts and approvals through Slack. Nothing gets replaced.
How does it increase pipeline velocity?
Deals slow down in the gaps between conversations: the follow-up that goes out a day late, the stakeholder who never gets looped in, the signal nobody acted on. Swan drafts the follow-up when the call ends, finds the next stakeholder, watches target accounts for buying signals, and flags a stalled deal with a re-engagement draft.
Grounded in the Swan docs. Browse the docs ↗